By Margaret O’Leary
Throughout the day we’re communicating with packaging leaders, manufacturing supporters and customers through Twitter.
Twitter is our most active form of social media because it allows us to be a part of a large conversation with a variety of industries. Not all of our blog readers are on Twitter, or can’t follow our tweets all day. To bridge that gap we’ve put together a “Top Tweets of the Week” blog series. Every Friday we’ll share some of our favorite Tweets that we posted or retweeted from the week.
Campbell Soup Label @WeberPackaging Campbell Soup to introduce new can labels inspired by Andy Warhol http://ow.ly/dkewg
This week we found out that Campbell Soup is introducing Andy Warhol inspired soup labels to mark the 50th anniversary of his iconic painting. These labels are a contrast from the other new Campbell Soup pouches that we found on Pinterest.
What do you think about the packaging difference?
Social Media Tip: 3 Ways Marketers Can Leverage the New LinkedIn @WeberPackaging Social Media Tip: 3 Ways Marketers Can Leverage the New LinkedIn. Do you like the new LinkedIn? http://ow.ly/dhGpt
LinkedIn is getting more social! The new layout makes it easier to share content with your connections. Check out this link for a tour of the new layout and tips to utilize these features in marketing. You can find Weber on LinkedIn too. Visit our company page.
Epson Color Printer @WeberPackaging “Sweet & Tasty Idea” Using color labels to improve the look of your food product packaging w/ the Epson Color Printer http://ow.ly/dizeb
This blog highlights the new Epson SecurColor Inkjet printer. The blog post is a great example on how a bakery company can use color labels to make their packaging pop. The printer allows the bakery to make labels on demand for their short run needs. Visit our eStore for more info on this printer!
This article highlights the evolution of the private generic label. You’ve probably noticed the move from the traditional black and white generic labels to the packaging full of color and design. Here’s an example of a private label we admire from our Pinterest board. Do you have a favorite private label package?
We retweeted a blog tweet from QReate & Track about Dominos’ use of a QR Code. This post simply explains the benefits of the QR Code and how well they’re utilizing the technology and marketing of the code. If you’re interested in adding a QR Code or Snap Tag label to your product, we can help you!
Our Tweets can be found at www.twitter.com/WeberPackaging
Our eStore, Go-Label, is also on Twitter! www.twitter.com/WeberGoLabel